Catholic Media Conference, A Beacon For Those Who Share The Mission Of Spreading The Gospel
Juan Della Torre, CEO & Founder of La Machi, Communication for Good Causes, shared his experience at the Catholic Media Conference in Atlanta. La Machi is a CMA member organization:
The Catholic Media Conference (CMC) concluded its activities with approximately 350 attendees and 24 exhibitors who stopped by the Marriott Buckhead & Conference Center in Atlanta to share ideas, establish new relationships, foster collaboration and share best practices in the field of Catholic communication.
Organized by the Catholic Media Association, the conference – which brought together the main leaders of the Catholic communication industry in June – was also a unique opportunity to catch up on trends in the sector and learn from experts in communication of the Catholic faith.
For four days, the conversation revolved around how clear and effective communication can strengthen faith and community. As well as, there was much debate about the role of technology in the modernization of Catholic communication and how solutions based on artificial intelligence can build on this purpose. In this regard, the prefect of the Dicastery for Communication, Dr. Paolo Ruffini, took up some ideas from Pope Francis’ message for the 58th World Day of Social Communications and reflected: “The use of artificial intelligence can contribute positively in the field of communication if it does not nullify the role of journalism on the ground, but, on the contrary, supports it.”